The rewards system seems to have worked pretty well, with these Poketrainers who were willing to exert more effort than the average person. Not only do they get a higher chance of collecting the rarer Pokémon, they're also directly living a healthier lifestyle by being active.
So what if, just by living healthy, you get to earn greater rewards like 50% off flights from big airline brands and luxurious hotel stays? That's exactly what AIA wants to do with their new programme called AIA Vitality.
How it works is: for every healthy choice you make, you get rewarded with AIA Vitality Points. The more points you earn, the higher your AIA Vitality Status becomes which in return will give you great rewards.
Walked 7,500 steps daily? Get points.
Worked out? Get points.
Participated in a sports event? Get points.
Went for a health screening? Get points.
And you can then use those points to get up to 50% discount on AirAsia, or hotel rooms at Marriott International and Berjaya Hotels & Resorts, Fitness First gym memberships and more!
Want to start earning your next holiday? Fill up a form with your name and contact details, and you're done.
So other than earning Pokémon rewards in the virtual game, how about some actual rewards in real life as well?